Watercolors BB Demi Permanent Color 2oz

Color lasts 2 times longer! Hair is 2 times shinier! Penetrates deeper for cleaner blondes, richer browns, cooler ashes and brighter reds. Creates younger looking hair. Instantly conditions for a softer,smoother feel. Each use increases shine, hair strength and elasticity. Reinforces strands for improved strength from root to tip. Deeply nourishes hair for greater manageability.