Introducing NEW WELLA COLORCHARM Permanent Cream Hair Color - the perfect harmony of color and care. We upgraded our trusted gel formula to a new cream formula with breakthrough technology providing additional benefits for your hair. This cream color includes BondGuard technology that helps protect bonds, combat damage and reduce breakage. A powerful blend of 5 nourishing lipids provide moisturization for soft and smooth hair. Plus this formula that includes Shea Butter, Jojoba Oil and Acai Berry Extract, will leave hair conditioned, full of shine and cover up to 100% of gray hair.

  • The perfect harmony of COLOR and CARE
  • This cream color includes BondGuard technology that helps protect bonds, combat damage and reduce breakage
  • A powerful blend of 5 nourishing lipids provide moisturization for soft and smooth hair.
  • This new formula includes Shea Butter, Jojoba Oil and Acai Berry Extract, will leave hair conditioned and full of shine
  • 100% Grey Coverage

USAGE INSTRUCTIONS

Pour 2 parts of WELLA COLORCHARM developer in bowl or bottle first and then mix in 1 part permanent cream hair color. Apply mixture to the hair. Process for 30 minutes and up to 45 minutes if additional depth or gray coverage is needed.

Ingredients

Aqua/Water/Eau, Cetearyl Alcohol, Glyceryl Stearate SE, Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Ammonia, Sodium Sulfate, Sodium Cocoyl Isethionate, Glycol Distearate, Sodium Sulfite, Trisodium Ethylenediamine Disuccinate, Ascorbic Acid, Parfum/Fragrance, Disodium EDTA, 2-Methoxymethyl-pPhenylenediamine, Hydroxyethyl-3,4-Methylenedioxyaniline HCl, m-Aminophenol, 2-Methylresorcinol, Butyrospermum Parkii (Shea) Butter, Malic Acid, Simmondsia Chinensis (Jojoba) Seed Oil, Euterpe Oleracea Fruit Extract, 2,4-Diaminophenoxyethanol HCl, Lactobacillus Ferment.

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